Ensjsi

Training Workshop on Interpersonal Communication Skills and Influence Marketing

As part of the training program for students enrolled under Decision 1257, a training workshop was organized on the importance of developing interpersonal communication skills and their impact on influence marketing.

The workshop was supervised by Prof. Dr. Nassim Bouqataia.

During this workshop, students were able to:

  • Develop persuasion skills
  • Use body language to build trust
  • Apply influence marketing to effectively reach target audiences
  • Engage and participate through practical activities

We extend our sincere thanks to Prof. Dr. Nassim Bouqataia for his active engagement with students and for the valuable guidance he provided.

World Intellectual Property Day Celebration at the School

In a distinguished academic atmosphere, the National Higher School of Journalism and Information Sciences—M’hamed Yazid—hosted today the events marking World Intellectual Property Day, under the theme: “Intellectual Property, Sport and Innovation”, organized by the Technology and Innovation Support Center (CATI).

The event saw the participation of a select group of professors, experts, and stakeholders, along with the school’s students. Rich presentations and in-depth discussions highlighted the importance of protecting creativity and encouraging innovation, particularly at the intersection of sports and technology.

The event also benefited from notable media coverage, with the presence of representatives from several media outlets, reflecting the growing interest in such scientific and knowledge-based initiatives.

This event is part of the school’s commitment, through its CATI center, to instilling a culture of intellectual property among students and raising awareness of its role in supporting creativity and development.

We extend our sincere thanks and appreciation to all partners, speakers, staff, and students who contributed to the success of this event.

Special Training Session on Brand Management for Student Entrepreneurs

At this moment…

On Saturday morning, students of the Entrepreneurial School are benefiting from a specialized training session in brand management, as part of a training program aimed at strengthening their skills and preparing them to meet the demands of the modern business environment.

This course is part of the school’s innovation pathway and aims to provide trainees with the theoretical knowledge and practical tools necessary to build coherent and competitive brands, thereby laying solid foundations for their future projects.

We extend our thanks to the training team:

  • Dr. Hayat Hachlaf
  • Dr. Imane Ben Nassaf
  • Dr. Mohamed Briki

We also thank the Incubateur CutinC 4.2 from the Business Incubator of the University of Tipaza, as well as the National Coordination Committee for Monitoring Innovation and University Business Incubators.

Incubateur CutinC 4.2 – Business Incubator

Training Workshop on “Persona” in Entrepreneurship and Project Design

We are pleased to share highlights from a rich and specialized training workshop on Persona, delivered by Dr. Wassila Zaïda, a trainer at the Business Incubator of the University of Tipaza.

What did our students gain from this workshop?

  • How to design an accurate profile of the target customer
  • Understanding customer needs, motivations, and expectations
  • Using the Persona tool to build a marketable project
  • Turning data into smart strategic decisions

We thank our students for their engagement and active participation in the entrepreneurship track, and we extend our sincere gratitude to Dr. Zaïda for the valuable information and important advice she generously shared with our students.

Training Workshop on the Legal Mechanisms for Establishing Startups

We bring you back to the photo highlights from a training workshop attended by students on the legal mechanisms for establishing startups.

The session covered the following key topics:

  • Legal forms of startups in Algeria
  • Steps for proper legal registration of a project
  • Administrative procedures related to company formation
  • Types of essential contracts required by every entrepreneur
  • Legal incentives and advantages for startups
  • Avoiding common legal mistakes during the establishment process

We extend our thanks to Dr. Belkacem Qasmi for the rich information he shared and for his valuable interaction with the students.

Online Training Workshop on Sources of Financing for Economic Enterprises

A visual recap of the training workshop held online on April 5, titled:
“Sources of Financing for Economic Enterprises.”

The session was led by Dr. Abdelwahab Sokhri from the University of Badji Mokhtar, Annaba.

We would like to thank Dr. Sokhri for his engagement with the students and for the valuable information he provided.

Opening Day of Global Entrepreneurship Week Concludes with Rich Academic and Training Activities

In a distinguished atmosphere and under the supervision of Dr. Nesrine Saadoun, Director of the university incubator at the school, the first day of Global Entrepreneurship Week concluded with a series of rich scientific activities.

The program opened with a highly valuable lecture delivered by Professor Mohamed Hedir titled: “Entrepreneurship as a Tool for Activating the Economy,” in which he presented an in-depth vision of the role of entrepreneurial initiative in creating real economic dynamism.

This was followed by an intervention by Dr. Mounir Rahal, representative of the National Agency for Entrepreneurship Support and Development (NESDA), entitled: “The Role of Entrepreneurship in Building a Sustainable Economy,” where he highlighted the importance of supporting startups in fostering national growth.

Additionally, Professor Amina Chamami, Director of the Technology Support and Innovation Center (CATI) at the school, organized a rich workshop on “Protecting Innovation and Intellectual Property as a Lever for National Development,” which witnessed strong engagement and participation from students.

We extend our thanks to all professors, participants, and our dear students for their presence and interaction, and we look forward to meeting again tomorrow for new highlights within this special week.

Finally, Professor Khaled Lalaoui, Director of the National Higher School of Journalism and Information Sciences—M’hamed Yazid—expresses his deep gratitude and appreciation to all professors, trainers, organizers, and students who contributed to the success of this first day, acknowledging their valuable efforts and dedication in making this event a success.

Workshop on Legal, Fiscal Aspects and Innovation in Economic Enterprises during Global Entrepreneurship Week

As part of the activities of Global Entrepreneurship Week, the Technology Support and Innovation Center (CATI) at the National Higher School of Journalism and Information Sciences—M’hamed Yazid—organized a distinguished workshop titled:

“Legal and Fiscal Aspects and Innovation in the Economic Enterprise.”

The workshop was delivered by:

  • Professor Hannach Mohamed
  • Professor Amina Chamami, providing support in the legal aspect

The session witnessed strong attendance from our students, who benefited from practical insights on:

  • Understanding the legal framework of enterprises
  • Fiscal aspects and how to manage them efficiently
  • The importance of innovation as a driver of economic development and how to protect projects and ensure their sustainability

We thank our esteemed guests for enriching the students with their expertise, and we also thank our students for their engagement and creative spirit.

Participation in the National Innovation Fair in Oran through the Technology Support and Innovation Center

The National Higher School of Journalism and Information Sciences—M’hamed Yazid—participated, represented by its Technology Support and Innovation Center under the supervision of its director, Professor Amina Chamami, in the National Innovation Fair held in the city of Oran on December 7–8.

The center’s participation was active and valuable, reflecting the school’s standing and its leading role in promoting a culture of innovation and strengthening efforts to support students and researchers in developing their creative projects.

On this occasion, the school’s Director, Professor Khaled Lalaoui, extends his sincere congratulations to Professor Amina Chamami for this distinguished representation and for her efforts in ensuring the school’s successful presence at this important national event.

Congratulations on this excellence, and continued success and innovation.